Tuesday, September 16, 2003

I recently cited figures from Alexa that showed a 35% decline in traffic for my site and an 81% decline for Turkotek during the summer months. On further study I find the numbers are not meaningful. The numbers are based on Alexa users, supposedly 10,000,000 of them. But I find that by using their toolbar I can impact the results in a major way. So if it says that Turkotek declined in traffic by 81% it may really be saying that 1 regular stopped visiting Turkotek or may the user just stopped using the Toolbar. It would be nice if we could get meaningful data but not yet at least from Alexa.
Best wishes,